Why newspapers print comments by Forest on e-cigarettes

Someone has tweeted:

Why do @Forest_Smoking get statements printed in newspaper articles on ecigs? Genuine question!

We replied:

Because we believe in choice, are appalled by misinformed attacks on a legitimate consumer product, and are prepared to say so!

And:

Another reason: lots of smokers who don't want to quit use e-cigarettes when they can't smoke and we defend their right to do so.

We could also have added:

Who else is available 24 hours a day, seven days a week?!

PS. I have just spoken to another journalist in Scotland about e-cigarettes.

I suspect my comments will be reduced to the usual single sentence soundbite but I'll post a link here tomorrow.

I understand there will also be an online poll on the subject so watch this space.